• Strategic Leadership & Execution: Develop and execute the country’s digital commerce strategy, co-construct commercial policy, and manage the digital commerce budget to maximize ROI.
• Digital Commerce Growth: Own the digital commerce P&L, ensuring profitability and driving initiatives to improve key metrics like Conversion Rates and Customer Lifetime Value (CLV).
• Omnichannel Customer Experience: Enhance the online customer journey across all digital touchpoints (website, mobile app) and lead projects to create a seamless, unified online-offline customer experience (e.g., implementing "click & collect" and shared promotions).
• Team & Talent Development: Define the target human organization, recruit complementary talents, foster a culture of continuous improvement, and manage performance to ensure the team’s well-being, responsibility and autonomy.
• Cross-Functional Collaboration: Enhance customer experience through cross-functional collaboration and act as the key liaison between the local market and our centralized digital commerce teams.
• Operations & Logistics: Optimize order management, fulfillment, and customer service processes, ensuring timely and cost-effective last-mile delivery in collaboration with logistics stakeholders.

What We Are Looking For
We are seeking a leader with a proven track record in digital commerce and the skills to drive meaningful change.

• Proven experience in Digital Commerce, Digital Marketing and management.
• Strong knowledge of commercial skills, omnichannel retailing, customer experience optimization and financial acumen.
• Expertise in Business Plan Management, Conversion Management and Country Performance Analysis and Forecasting.
• Relevant experience with Growth Marketing or managing Wholesale / External Marketplaces.

• Demonstrated Strategic Sense and Decision Making ability.
• High Emotional Intelligence and strong Critical Thinking.
• Exceptional Collaboration and Cooperation skills for effective cross-functional work.
• Proficiency in English language.